Writing a 16 word sales letter - 10 questions to be answered

Read and grow rich. Learn and earn

Ch. 13: Putting It All Together

• Using the System — Maybe the best way to use this system is to create your ‘one belief’ using the formula from earlier and then briefly answer the 10 questions in a sentence of two. That should give you a nice starting outline that you can expand on. To recap, here are the 10 questions:
  • Question 1 — How is this different from everything else I’ve seen?
  • Question 2 — What’s in it for me?
  • Question 3 — How do I know this is real?
  • Question 4 — What’s holding me back?
  • Question 5 — Who/What is to blame?
  • Question 6 — Why now?
  • Question 7 — Why should I trust you?
  • Question 8 — How does it work?
  • Question 9 — How can I get started?
  • Question 10 — What do I have to lose?

Sales Training - Secrets of Sales Success as delivered by Simon Squib a sales guru from Australia

Read and grow rich. Learn and earn

  For powerpoint

    1.                                         Secrets of sales success by Simon Squibb

                                           Summarized and annotated by J. U. Saguinsin

                                          for staffers and anyone wanting to improve self and performance

  2.   Be authentic

                be genuine

                be honest

                do not lie, do not trick prospect

 3.  Underpromise overdeliver

              this follows from Number 1

              customer hates false promises, or promises that cant be fulfilled

4.  Sell the sizzle; not the steak

            not the product specs, not the process

            what the product or service will do for you 

                    will make your life easier, will make you stand apart

5.  Sell on emotion not logic

           People buy because of the things that will make you look rich

          Will remove 10kg in oe month

          will make you run 1 second faster

6.  Sellling is a system;   the "sell me this pen" trick does not work

7.    The system:

             1.  Find out who need your product or service

                  or when he will need your product

            2.  Establish rapport or commonality

            3.  Then sell the product

These presentations are truncated.  If you want to get the complete presentation in ppt, txt or call  + 63908 928 7888   For seminars and coaching text or call same number and /or gmail jorge@holygardens.ph

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always

Personal Improvement - Ikea, Bader Moff, B Franklin Effect and other things that will improve yourself in 2025

Read and grow rich. Learn and earn

1.                                                             The Ikea effect and other principles to use in communication, lifes

                                                            journey, negotiation, and sales by Dan Martell

                                                                 The Ikea Effect and other principles

2,  How to learn better from this presentation 

    1.  Take down notes

    2.  Write down your own summary;  make your own ppt if possible

    3.  If not journalize, index the topics you have learned

 3.  As in Ikea effect, if you have invested time and effort the learning will be hard to forget

 4.  The principles

      1.  The Mimetic effect                                                  7.   Illusory 

      2.  The framing effect                                                  8.  Truth effedt

      3  Benjamin Franklin effect                                         9.  Progress endownment effect

      4.  Backffire effect                                                      10.  Ikea effect

      5.  Bader Moft effect                                                  11.   Scarcity effect

      6.  Deming Kruger effect                                            12  Pygmalion effect

5.  Think or imagine

      1.  In your life where you saw this happen

      2.  Possible application so that you can be more successful

6. 1,    MIMETIC EFFECT

      1.  Ang tao ay gaya -gaya

      2.  We tend to ape someone especially if tyey are successful -  clothing speech, food, place where they stay

      3.  Trending

      How do you use mimetic to sell   A.    bandwagon -  bumili na po ng MP ang mga taga sitio _______,  Kayo din dapat

7.  2,   Framing effect

           Its like leading question which is prohibited in cross  examine

           "How do you like your stay at _________?"   The question precludes saying negative

           Would you buy considering that 60% of population has bought all ready memorial parks;   Those who bought buy more

8.  3.  BACKFIRE EFFECT

          

8.4   

8.5  BADER MOFF

      If you focus it will expand.   It you start using a word, the more you see it everyday.   If car is in your head the more you will see cars and the more they will come to you

     

8.6 Dunning ng Krueger effect

      You will always over estimate your ability.  The truth is it is int.

      The more you know, the more you need to know

8.7  Illusory truth effect

     

8.8.   Endowned progress effect

        Small win big successes

       But sometimes we get complacent and then go to plateua.

8.9  IKEA EFFECT

        We get more involved when we invest time and labor in building a furniture

        Investment of time and effort create value;  Hence Ikea does not have much reject

       If you involve people in project, they will support

8.10  Scarcity effect

      We buy if the supply is limited.  

      But dont be rushed;   Check and  or at least sleep through it.  

     Scarcity creates value.  True for luxury cars and goods.  (They are reserved)

8.11  Pygmalion effect

        

These presentations are truncated.  If you want to get the complete presentation in ppt, txt or call  + 63908 928 7888   For seminars and coaching text or call same number and /or gmail jorge@holygardens.ph

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always