Empty shelf story at Amazon on post by Paul Getter.- the need to fix and have a system

Read and grow rich. Learn and earn

Sometimes we need enthusiasm and passion to sell But not all the time.   Jeff Bezos fojund it the hard way.  Sales were declining and upon inspection he found empty shelf in his store/warehouse.   What does it mean -  Out of stock.    Non fulfillment of customer needs.    

It means lost sales.    But to solve this gap, you have to inform your system.  If your system is faulty, you cant sell.  

Its important for businesses to to mind their system.   Businesses are sustained on good system.  Like having a good supply chain warehousing sysem.  Marketing can be exclusive of internal system.  Marketing need the support of internal system  

Therefore by fixing your system, you can improve your sales.  Its important to solve your internal problem to sell outside

Sales Training - Secrets of Sales Success as delivered by Simon Squib a sales guru from Australia

Read and grow rich. Learn and earn

  For powerpoint

    1.                                         Secrets of sales success by Simon Squibb

                                           Summarized and annotated by J. U. Saguinsin

                                          for staffers and anyone wanting to improve self and performance

  2.   Be authentic

                be genuine

                be honest

                do not lie, do not trick prospect

 3.  Underpromise overdeliver

              this follows from Number 1

              customer hates false promises, or promises that cant be fulfilled

4.  Sell the sizzle; not the steak

            not the product specs, not the process

            what the product or service will do for you 

                    will make your life easier, will make you stand apart

5.  Sell on emotion not logic

           People buy because of the things that will make you look rich

          Will remove 10kg in oe month

          will make you run 1 second faster

6.  Sellling is a system;   the "sell me this pen" trick does not work

7.    The system:

             1.  Find out who need your product or service

                  or when he will need your product

            2.  Establish rapport or commonality

            3.  Then sell the product

These presentations are truncated.  If you want to get the complete presentation in ppt, txt or call  + 63908 928 7888   For seminars and coaching text or call same number and /or gmail jorge@holygardens.ph

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Jorge U. Saguinsin

To "be the best, do your best, expect the best" always