1. Handling Sales Objection by Brian Tracy, a sales guru
2. To fully benefit from this presentation
1. Take notes
2. Journalize and index tags
3. Summarize do your ppt
4. Apply in your selling
5. Share and teach others
3. Objectives
1. Assist other sellers more
2. Lessen obstacles to selling
3. Contribute to sellers self improvement
4. What are they, examples
1. Silent
2. Excuses
3. Malicious
4. Factual - on the product
5. Request for info
6. General sales resistance
7 Show off
8. Subjective - hostility towards you
the sales person
9. Last ditch
