Re: Sales training; insane headlines for 16 word sales letter

1.  Will the soul be comfortable in a traditional municipal of public cemetery?

    Probably not.  The promise was " In my Father's Kingdom there are plenty of mansion.."  and plot amongst niches that are packed closed together, no pathwalk, covered with weeds and crawling with ants is not the most pleasing visible signs that the soul of the dearly beloved Is in fathers kingdom.    Let his mortal remains be properly honored in Memorial Park such as those we operate to make this desire to

see the beloved in Paradise.

2.  In Eternity

     The soul of the dearly beloved may not go to heaven and be with the Lord in Eternity;  but the ownership of plots at Holy Gardens is unli, in eternity, unlike the municipal and/or Catholic cemeteries that are expiring every  5 years, and has to be renewed.  Make the choice to be with Eternity.

3.  Lead us not into double grief

    In the end of life situations many families experience double grief:      the loss of the beloved, and the unavailability of burial sites (and or cash flow difficulties to acquire one.   At present there is a new system to meet this need by making small monthly payments to acquire a burial space;  thus lessening burden in end of life situation

4. Pag mahal, talagang mahal.

        This post often hear relatives of those whose loved ones passed away pass the opportunity to get

        a nice resting place for their dearly beloved because our plots are "mahal"  (expensive) and unjustly compare this to the 5 year rental of municipal or Catholic cemetery.   It is cheap because you simply rent.  Our plots are owned.

        Also the love of our beloved is not compared to a commodity that must be bargained as if in

        the market.  Get your loved one the very best.

        Pag mahal, mahal

 

5.  (For the budget conscious)

    Patak patak, 2% plan for those who think the acquisition of memorial park plots is a big deal.   Some villas in Dubai amounting to millions have been bought by thousands under such a plan.

    You too can avail of this easy on the budget financing program so that you can acquire lots to honor and memorialize the dearly beloved.   It need not be a financial burden or insurmountable goal.

6.  Being inclusive;  being prepared for all>  Laging handa

    In our life, we took care of everything related to cycles of life:   birth, confirmation, education, jobs, house, family:   car, appliance.  But seem to have missed out "THE NED" which they always have in              movies or tv shows.  We too should include that in our plans and life journey.  It is not the time to be afraid or hesitant about that.  Many celebreties and many people in the world, and thousands of our

    customers.  So why dont you be one?  

   LAGING HANDA

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always

N.B.   The information contained herein are private and confidential in nature.  The sender does not assume any damage that may arise from improper use of the email contained. ;  especially if the information in this communication falls into the wrong hands causing damage and loss. to the company or any other parties.

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always

N.B.   The information contained herein are private and confidential in nature.  The sender does not assume any damage that may arise from improper use of the email contained. ;  especially if the information in this communication falls into the wrong hands causing damage and loss. to the company or any other parties.

Sales training; insane headlines for 16 word sales letter

The following could be answer to No. 1 question (what is unique,what is the belief about the product:

1.  Will the soul be comfortable in a traditional municipal of public cemetery?

    Probably not.  The promise was " In my Father's Kingdom there are plenty of mansion.."  and plot amongst niches that are packed closed together, no pathwalk, covered with weeds and crawling with ants is not the most pleasing visible signs that the soul of the dearly beloved Is in fathers kingdom.    Let his mortal remains be properly honored in Memorial Park such as those we operate to make this desire to

see the beloved in Paradise.

2.  In Eternity

     The soul of the dearly beloved may not go to heaven and be with the Lord in Eternity;  but the ownership of plots at Holy Gardens is unli, in eternity, unlike the municipal and/or Catholic cemeteries that are expiring every  5 years, and has to be renewed.  Make the choice to be with Eternity.

3.  Lead us not into double grief

    In the end of life situations many families experience double grief:      the loss of the beloved, and the unavailability of burial sites (and or cash flow difficulties to acquire one.   At present there is a new system to meet this need by making small monthly payments to acquire a burial space;  thus lessening burden in end of life situation

4.  Pag mahal, talagang mahal

    When we buy we tend to buy the cheapest but not maybe when we honor and memorialize our dearly beloved.   The love we have for our dearly beloved cant be surpassed.  Walang katumbas.

    But when we want to give the best for our loved ones, it cant be cheap like a commodity in the market.   Find out how you can acquire via easy terms such memorial lots, to be owned in perpetuity, and not      subject to periodic renewal and paper works

5.  (For the budget conscious)

    Patak patak, 2% plan for those who think the acquisition of memorial park plots is a big deal.   Some villas in Dubai amounting to millions have been bought by thousands under such a plan.

    You too can avail of this easy on the budget financing program so that you can acquire lots to honor and memorialize the dearly beloved.   It need not be a financial burden or insurmountable goal.

6.  Being inclusive;  being prepared for all>  Laging handa

    In our life, we took care of everything related to cycles of life:   birth, confirmation, education, jobs, house, family:   car, appliance.  But seem to have missed out "THE NED" which they always have in              movies or tv shows.  We too should include that in our plans and life journey.  It is not the time to be afraid or hesitant about that.  Many celebreties and many people in the world, and thousands of our

    customers.  So why dont you be one?  

   LAGING HANDA

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always

N.B.   The information contained herein are private and confidential in nature.  The sender does not assume any damage that may arise from improper use of the email contained. ;  especially if the information in this communication falls into the wrong hands causing damage and loss. to the company or any other parties.

More explanation and application of Evaldo Albuquerque 16 word sales letter secretss

This post watched the video on how the author did it at Agora Financial.  He was research assistant at Agora Financial and his sales contribution for the first 4 years was zero.  But in the next 4 years, he did a total of $180 million.   His highest in a year was $80 million.   It could be said that except for one thing, one secret, his other technique embodies the others copy writing contents.

A copy writer is the heart and soul of business.  More than any body else he contributes the most to the wealth and value in any organization that produces, trades and deliver goods and services to customer

He answers the 10 questions as he write the copy.  

1  What is unique about the product/offering:

.  First key point.  DETERMINE THE SINGLEMOST IMPORTANT BELIEF ABOUT YOUR PRODUCT OFFERING;    the opportunity, the new mechanism and the desire.  This is not the mission of the entire company but for the specific product offering, or offer

  E.g.   their product:

           Desire  -  "For you to get a headstart over other investor

           Mechanism -  we offer you the about to be patented software that:

           New opportunity -  lets you get ahead of major events before they happen, and guarantees, on the upside $10,000 weekly income

          Subway:

          Desire -   To get you to reduce weight

          New opportunity -  you can reduce your belly in a months time

          Mechanism -  by eating fastfood at Subway

  The rest of the question and explanations:  N.B. Answering all of these will take more than 16 words

• Question 2 — What's in it for me?

           From How to win Friends and influence people.  All we care is about our own interest.  Nothing more.   So talk in terms of customer wants and needs.

           " This offer will make you rich,"   "let you earn tons of money"   "will let you get ahead of others

• Question 3 — How do I know this is real?
•        Read testimonials and case studies.  Proof is copy.   "We have done similar projects in ___________________"
• Question 4 — What's holding me back?

                  What is holding you back (the customer)  What the customer did not do before.

                 Sales conversion formula:

                     problem + new mechanism --->   hope  

                E.g the real reason why you are not losing weight, its not your exercise.   Its because you lack testosterone.

                   Answer is to go back to  Number 1 question

•        
• Question 5 — Who/What is to blame?

                  You make effort to blame others:   the govt, the competitor,  You join groups.   So that you want them to join you and be allies

• Question 6 — Why now?

                   What are the events triggering the offering now?  The rumors, the developments in govt etc.

• Question 7 — Why should I trust you?
•         
• By your CV.  3 ways
         1.  By being an expert
•        2.  Robin Hood
•        3.  I have been in your shoes
•                   Statistics, stories show that donations can jump.   People decide on basis of emotions rather than data
• Question 8 — How does it work?

                             More proof plus more explanation on how mechanism.   Show computations

• Question 9 — How can I get started?

                            Offer is done, buyer is ready to buy.  Explain how it works.

                            Introduce the paper works and say some PHP and offers and free.

                            If you make a deposit of _________now, I will give you a promo _________________and these are terms of the PPA.

• Question 10 — What do I have to lose?
•                Dont appear desperate

                          Push pull:

                                 Maybe its not good for you or stay the way for you.   And also tell them what they will lose in case they do not decide

                         Three option;

                                1. Do not do anything

                                2.  Let them decide

                                3.  Let you decide for them

x-x-x-x-x-x application for new memorial park projects:   PPP, and Urdaneta

• Question 1 — How is this different from everything else I've seen?

                           Opportunity -  new memorial park, no more choice lots at competitor

                           New mechanism -  preselling at deep discounts

                           Desire   to own a choice memorial park lot at great location

                           We are offering memorial park lot in a great location, not too high price, an opportunity to own a lot at a deep discount.  Only limited offer

                           Limited number of lots being offered only ____________

• Question 2 — What's in it for me?

                          Great discounts (up to 50% that means all ready 100% ROI, being one f the first.   A founding member/buyer

• Question 3 — How do I know this is real?

                          The chief has developed 12 memorial parks all over the Philippines,   Currrently (for Urdante, there are two in Pangasinan.  One fully developed in                                      SCC and one undergoing development at Malasiqui.  Located in 12 places in the country.  42 years in business.  Feb 1 ang 42 year

• Question 4 — What's holding me back?

                         Fear in making the investment the old superstition about end of life products.  

• Question 5 — Who/What is to blame?
•               Our superstition our culture.  But that is no longer the case because in many places in teh country like Oton, Morong Rizal and SCC, our inventories are                 almost nil
• Question 6 — Why now?

                        The offer to be in this project is just came in now.

• Question 7 — Why should I trust you?

                        We are in this business for  42 years.   This is business we know We grew old in this business.  Engr FF is right now developing in Malasiqui

• Question 8 — How does it work?

                         1.  We have an agreement for reservation (or eliminate this)

                         2.  Then give P10,000.

                         3.  Two choices:

                          PP

                              Cash -    P60,000 pp, balance of 50,000

                             Installment - 

                             Balance of DP for 35,000  -  25,000

                            1 year to pay 0 interest,   P60,000, pay 25,000 more.  MA of  2,917 for 35,000 balance

                            Only 500 special price, Prices are at  90,000 after pre selling

               Only for investment, we sign PPA, pay through bank

                           Urdaneta:   

                 

                           P50,000 cash,  P60,000 installment

                           Reservation of P10,000.

                           For cash  bal of P40,000.

                          For installment:  balance of 20,000.    for dp, then 50% 30,000 one year to pay 2.500/month

                          Regular price to be P80,0i00 after 1,000 run out

• Question 9 — How can I get started?

                        Contact our sales agent, our office now to get started

• Question 10 — What do I have to lose?

                       Everything to gain.    You gained all ready 40% on the offer. If you decide to back out, we will return the funds you paid less agents com.

• 
  

     

--

Jorge U. Saguinsin

To "be the best, do your best, expect the best" always

N.B.   The information contained herein are private and confidential in nature.  The sender does not assume any damage that may arise from improper use of the email contained. ;  especially if the information in this communication falls into the wrong hands causing damage and loss. to the company or any other parties.