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Wednesday, March 25, 2026

Customers for Life by Carl Sewell - he started it all!

Read and grow rich. Learn and earn

You earn more from your repeat sales;   you can mine more sales from your customers if you keep him/her.  Hence the LTV (long term value of customers)   Get him /her to buy from you again and again.

Make the initial contact with the customer memorable and long lasting.  Impress, amaze him/her

Keep them for life     

Tuesday, March 24, 2026

Prof Jorge Entrep: 4 Important business principles from MIT Monk learned in 20 years

ProfJorgeEntrep has sent you a link to a blog:


 



4 Important business principles from MIT Monk learned in 20 years

Nation building via learning and being the best in business

This can help numerous would be, entrep wannabees:
Most of what is being written is learn to avoid so that we 

Principle1: Avoiding Ghost Towns Principle 2: The Passion Dilemma
Principle3: Understanding Business DNA
Principle 4: Building High Walls


Principle1: Avoiding Ghost Towns

This challenge is the result of the University system. We live a real life of divergence but the University is convergence. Questions are preformed and no one dare question the question. Sometimes we solve problems no one needs. And there companies financed by VCs, 48% of them dont return money. So many put up restaurants in ghost town..

This is exemplefied by a wall to where we bike frequesntly built in the middle of nowhere and surely this is a failure. This often happens.

Principle 2: The Passion Dilemma

Follow your passion and you dont to have to work the rest of your life. So says Steve Jobs to follow passion but that does not necessarily work. Follow your effort

For passion its mostly about art. And there are numerous artists painters and actors. And since there are many the value of the talent goes down.

Principle3: Understanding Business DNA

The business DNA:

1 The product they physical goods. The cash trap You need plenty of cash. Supply chain in
investment

2 The software use massive amount of cash for the development. Ai helps this. Build the MVP
before taking massive investment. Convince yourself that you have buyers.

3. The service use of time and talent New product types and can run without you

4. Marketplace (trading ) Hyperfocus on one niche

5 Media you are selling attention. You have to keep on running. Build direct connections vs
having yourself on a platform

6. Capital DNA - renting money: banks, hedge funds. Trap: one bad investment. can wipe you
out

7. Asset DNA investing requires massive amount of cash.

Be sure you and your busienss DNA match. If the business is the right vehicle for you


Principle 4: Building High Walls the walls, the moats you need to build so that the competition cant get into you. The franchise

1. Economies of scale barrier. If you have large purchase

2. Network - every new user add value to existing network. Like VISA - plenty of merchants and
user Even if I introduce of new card (but zero user and merchant)

3. Dominate a niche rather than entire ecosystem.



Blog: Prof Jorge Entrep
Post: 4 Important business principles from MIT Monk learned in 20 years
Link:
https://profjorgeentrep-jorge.blogspot.com/2026/03/4-important-business-principles-from.html

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Prof Jorge Entrep: The illusion of free

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uesday, March 24, 2026

The illusion of free

Nation building via learning and being the best in business




The illusion of the free.

What if you are renting hotel at $150.00  and the competitor drops to $120.00  and he plans to drop to $110.00  The consultant stops the hotel owner. and suggests:     $180 hotel room  with free meal.   worth $`100.00 (which cost only $25.00)

So you make:     $80.00  +   (100 - 25) 75  =   $155.00 much more than if you sell room at $150.00

So you keep your hotel full, and the restaurant full.  Additionally, the hotel occupants order desert or cocktail   and pay the $30.00 extra.  How many times you spend more on the free.    The free is a custom built ATM for you

See how they tempt you at casinos while riding buses with free $50.00 gambling credits and above the WD free dining and drinks